Writing

“Best Of” Old Blog Posts Can Create Great New Content

by Ivana Taylor August 5, 2011
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One of the biggest challenges for many bloggers is to come up with new ideas for content on a regular basis.  Sure, it’s easy to just throw something together but that’s not really the point of blogging.  The whole point is to provide your target audience with quality content that establishes your place as an [...]

5 Easy Tips For Creating Blog Content That Attracts Customers

by Ivana Taylor March 11, 2011
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It’s one thing to keep saying that you should have a blog, but having a blog that actually attracts customers and builds loyalty means that you have to provide great content. Here are some tips for providing great blog content: Make a list of the 5 -7 top reader frustrations. In the same way that [...]

A Valuable Lesson Reputation Management from John Warillow, Author of “Built to Sell”

by Ivana Taylor March 5, 2010

I’ve just recently read and reviewed John Warillow’s book “Built to Sell”.  This is an outstanding book and if you own Michael Gerber’s eMyth, then “Built to Sell” is a must buy and a must read.