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5 Ways to Run Your Social Media in 30 Minutes a Day

by Tammy Kahn-Fennell December 8, 2011
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The social media sphere is busy, it’s 24/7. People often ask me, how do I have a social marketing strategy without being chained to my desk? The answer is use tools. You need to automate what you can, semi-automate what you can’t. Automation is not a dirty word on social media if used correctly. Here are [...]

Mindflash Offers A New Revenue Channel For Subject Matter Experts in Small Business

by Ivana Taylor September 15, 2011
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Attention Small Business Experts!  Here’s a New Way to Add Dollars to Your Bottom Line! There is nothing that a marketing person loves more than finding new ways to add customers and profitable revenue to the bottom line.  So when the folks over at Mindflash approached me with their latest innovation, I got really excited [...]

How to Determine Who Will Be the Social Media Voice

by Nick Stamoulis September 10, 2011
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A big part of online promotion is creating content that can be shared.  This includes email newsletters, article submissions, press release distribution, and blog post writing.  Social media is a great place to share this high quality content once it has been created.  Social media is important for numerous reasons.  It helps to build a [...]

If You’re New to Blogging, Try a Blog Carnival – Here’s How

by Ivana Taylor September 9, 2011
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This post originally appeared on Strategy Stew — because that’s the blog that attracted the #WordCarnival host, Tea Silvestre.  I’m posting here because I’d like you to consider doing something similar in your industry.  Blog carnivals aren’t just for bloggers – this is a truly creative way to engage other thought leaders in your industry [...]

Cooking up a Killer Referral Strategy Using Social Media

by Ivana Taylor September 8, 2011
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This post is part of a “Blog Carnival” that’s being hosted by Tea Silvestre from The Word Chef Blog.  The theme of the carnival is “Building Business Relationships” it’s part of a series of posts on the subject from a variety of small business experts. Building referrals is just as important now as if was [...]

“Best Of” Old Blog Posts Can Create Great New Content

by Ivana Taylor August 5, 2011
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One of the biggest challenges for many bloggers is to come up with new ideas for content on a regular basis.  Sure, it’s easy to just throw something together but that’s not really the point of blogging.  The whole point is to provide your target audience with quality content that establishes your place as an [...]

How to Use Involver to Drive Web Traffic to Your Facebook Page

by Martina Iring August 1, 2011
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Involver is an easy to use Facebook Tab Tool that integrates social media channels into your Facebook page I visit a lot of Facebook business pages. I’m always poking around, checking out different small businesses, liking and commenting. That’s part of what being an internet marketer is all about. In many cases, the Facebook page [...]

Join the #BBSMBchat About #SMBInfluencer Awards

by Ivana Taylor July 22, 2011
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On Monday July 25, 2011 between 7:00pm and 8:00pm ET there’s going to be a Tweet Chat about the SMBInfluencer Awards. What are the SMBInlfuencer Awards? The small business space has become increasingly crowded and overwhelming.  Even if you troll around the small business internet space, it’s unbelievably easy to be confused about who is [...]

Three Tools for Managing Your Social Media Marketing

by Ivana Taylor July 20, 2011
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Do it yourself marketing has seen several evolutions in the past several years. With the advancement of internet technology and then the social media revolution, DIY marketing has had to make several adjustments. In many ways, marketing has become intrinsically married to the internet and social media culture. For many DIY marketers, this can be [...]

Nimble is a New Social CRM Tool That Streamlines Your Sales and Social Media Activities

by Ivana Taylor July 1, 2011
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I’m always being asked for strategies to increase the ROI of social media.  DIYMarketers are busy folks and no one has any time to waste. My advice to every crazy-busy  small business owner who has recognized that social media as a marketing vehicle is just too valuable to pass up is to streamline and automate [...]