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	<title>DIY Marketers &#187; Small Business Trends</title>
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	<link>http://www.diymarketers.com</link>
	<description>Your Small Business Marketing Guide (tm) -- For CEOs with NO Marketing Department</description>
	<lastBuildDate>Fri, 30 Jul 2010 15:52:58 +0000</lastBuildDate>
	
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		<title>Flip the Funnel Asks WHY We Focus on Prospects and Not on Customers</title>
		<link>http://www.diymarketers.com/2010/07/03/flip-the-funnel-asks-why-we-focus-on-prospects-and-not-on-customers/</link>
		<comments>http://www.diymarketers.com/2010/07/03/flip-the-funnel-asks-why-we-focus-on-prospects-and-not-on-customers/#comments</comments>
		<pubDate>Sat, 03 Jul 2010 11:56:42 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Books and Authors]]></category>
		<category><![CDATA[Features]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Business Services]]></category>
		<category><![CDATA[Consulting]]></category>
		<category><![CDATA[Customer Management]]></category>
		<category><![CDATA[Customer service]]></category>
		<category><![CDATA[sale]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>

		<guid isPermaLink="false">http://diymarketers.em.extrememember.com/?p=2403</guid>
		<description><![CDATA[
			
				
			
		
If you&#8217;re a reluctant sales rep like me, then you already know how much MORE FUN it is to sell more stuff to existing customers than it is to get out there and find new customers, make nicey-nice, get them to like and trust you, get them to actually consider using your product and finally [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>Viral Loop Shows Marketers How to Spread the Word</title>
		<link>http://www.diymarketers.com/2010/05/28/viral-loop-shows-marketers-how-to-spread-the-word/</link>
		<comments>http://www.diymarketers.com/2010/05/28/viral-loop-shows-marketers-how-to-spread-the-word/#comments</comments>
		<pubDate>Fri, 28 May 2010 18:34:20 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Books and Authors]]></category>
		<category><![CDATA[Adam L. Penenberg]]></category>
		<category><![CDATA[Adam Penenberg]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Business model]]></category>
		<category><![CDATA[E-book]]></category>
		<category><![CDATA[New York University]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>
		<category><![CDATA[Viral Loop: From Facebook to Twitter How Today's Smartest Businesses Grow Themselves]]></category>
		<category><![CDATA[Viral marketing]]></category>

		<guid isPermaLink="false">http://diymarketers.em.extrememember.com/?p=1805</guid>
		<description><![CDATA[
			
				
			
		
This article first published on Small Business Trends.  Read the review and listen to the exclusive interview with Adam Penenberg.
If you are interested in using the Internet to grow your business virally, then &#8220;Viral Loop: From Facebook to Twitter, How Today&#8217;s Smartest Businesses Grow Themselves&#8221;  is a must-read.
I bought this book as part of [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Questions to Ask Entrepreneurs</title>
		<link>http://www.diymarketers.com/2010/03/11/questions-to-ask-entrepreneurs/</link>
		<comments>http://www.diymarketers.com/2010/03/11/questions-to-ask-entrepreneurs/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 14:18:26 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Anita Campbell's Small Business Trends]]></category>
		<category><![CDATA[BizSugar]]></category>
		<category><![CDATA[Business]]></category>
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		<category><![CDATA[small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=1284</guid>
		<description><![CDATA[
			
				
			
		
I&#8217;m currently at the InfusionCon marketing conference in Phoenix, Arizona.  I&#8217;m here as part of Anita Campbell&#8217;s Small Business Trends team and our objective is to promote BizSugar &#8212; the only bookmarking site dedicated specifically to small business.

We&#8217;ve decided to get people excited about the site by actually showing them how it works.  We&#8217;re going [...]]]></description>
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		<slash:comments>25</slash:comments>
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		<title>Find Your Competitive Advantage #1 &#8211; The Introduction</title>
		<link>http://www.diymarketers.com/2009/08/30/find-your-competitive-advantage-1-the-introduction/</link>
		<comments>http://www.diymarketers.com/2009/08/30/find-your-competitive-advantage-1-the-introduction/#comments</comments>
		<pubDate>Sun, 30 Aug 2009 19:29:05 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Books and Authors]]></category>
		<category><![CDATA[Features]]></category>
		<category><![CDATA[Tweet Forum]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Competitive advantage]]></category>
		<category><![CDATA[Customer Management]]></category>
		<category><![CDATA[Customer service]]></category>
		<category><![CDATA[Education and Training]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=843</guid>
		<description><![CDATA[
			
				
			
		
This week&#8217;s book review on Small Business Trends is on &#8220;Creating Competitive Advantage&#8221; by Jaynie L. Smith.   You can see a summary of the book review as a feature video as well.  It&#8217;s one thing to read the book, get the principles and think that it&#8217;s a great idea, it&#8217;s quite another to sit [...]]]></description>
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		<slash:comments>2</slash:comments>
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		<title>Selling to Small Business Blog is a Great Resource for DIY Marketing</title>
		<link>http://www.diymarketers.com/2009/02/07/selling-to-small-business-blog-is-a-great-resource-for-diy-marketing/</link>
		<comments>http://www.diymarketers.com/2009/02/07/selling-to-small-business-blog-is-a-great-resource-for-diy-marketing/#comments</comments>
		<pubDate>Sat, 07 Feb 2009 16:32:40 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[DIY Marketing]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[review]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[selling to small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=165</guid>
		<description><![CDATA[
			
				
			
		

One of the things you can expect from DIYMarketers are periodic reviews of tools and resources that you&#8217;ll find helpful in selling to small businesses.
We all have a long list of blogs and articles we read every day &#8211; but I have to strongly recommend &#8220;Selling to Small Business.&#8221;  If you&#8217;re already an avid reader [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>How to Opt Out of This Crappy Economy and Thrive</title>
		<link>http://www.diymarketers.com/2009/01/29/how-to-opt-out-of-this-crappy-economy-and-thrive/</link>
		<comments>http://www.diymarketers.com/2009/01/29/how-to-opt-out-of-this-crappy-economy-and-thrive/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 14:09:13 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Marketing plan]]></category>
		<category><![CDATA[Mike Michalowicz]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=144</guid>
		<description><![CDATA[
			
				
			
		

I&#8217;ve never been one of these people who gets all passionate about causes.  Don&#8217;t get me wrong; I care about the environment, I care about animals and little children all over the world &#8212; I just don&#8217;t have that special tug at the heart and mind that inspires me to get on a soapbox about [...]]]></description>
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		<slash:comments>3</slash:comments>
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