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	<title>DIY Marketers &#187; Do it yourself</title>
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	<link>http://www.diymarketers.com</link>
	<description>Your Small Business Marketing Guide (tm) -- For CEOs with NO Marketing Department</description>
	<lastBuildDate>Fri, 30 Jul 2010 15:52:58 +0000</lastBuildDate>
	
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		<title>Check Out This Terrific Elevator Pitch Template</title>
		<link>http://www.diymarketers.com/2010/06/07/check-out-this-terrific-elevator-pitch-template/</link>
		<comments>http://www.diymarketers.com/2010/06/07/check-out-this-terrific-elevator-pitch-template/#comments</comments>
		<pubDate>Mon, 07 Jun 2010 14:16:10 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Marketing Tools]]></category>
		<category><![CDATA[Quick Tips]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Consulting]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://diymarketers.em.extrememember.com/?p=2301</guid>
		<description><![CDATA[
			
				
			
		
Because DIY Marketers is here to be your &#8220;Consumer Reports&#8221; of marketing, I&#8217;m always looking at tools, programs and systems that will cut the trial-and-error out of your process &#8211; and save you money too.
I&#8217;ve been participating in the OneCoach program over the last several months and I have recommended it whole-heartedly to anyone who [...]]]></description>
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		<slash:comments>4</slash:comments>
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		<title>DIY Marketing Strategies at the AMEX Open Forum</title>
		<link>http://www.diymarketers.com/2009/03/07/diy-marketing-strategies-at-the-amex-open-forum/</link>
		<comments>http://www.diymarketers.com/2009/03/07/diy-marketing-strategies-at-the-amex-open-forum/#comments</comments>
		<pubDate>Sat, 07 Mar 2009 14:53:34 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Consumer]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Retailing]]></category>
		<category><![CDATA[Search Engines]]></category>
		<category><![CDATA[Searching]]></category>
		<category><![CDATA[Sword]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=276</guid>
		<description><![CDATA[
			
				
			
		

The internet is really a double edged sword.  On the one hand, anytime you have a question about absolutely anything, all you have to do is &#8220;Google&#8221; the phrase and up pop literally thousands of potential answers to your inquiry.  On the other hand, which sites do you trust to give you &#8220;executive&#8221; or &#8220;customer-worthy&#8221; [...]]]></description>
		<wfw:commentRss>http://www.diymarketers.com/2009/03/07/diy-marketing-strategies-at-the-amex-open-forum/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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		<item>
		<title>Referral and List Building Secrets of LinkedIn (or any Group)</title>
		<link>http://www.diymarketers.com/2009/02/08/referral-and-list-building-secrets-of-linkedin-or-any-group/</link>
		<comments>http://www.diymarketers.com/2009/02/08/referral-and-list-building-secrets-of-linkedin-or-any-group/#comments</comments>
		<pubDate>Sun, 08 Feb 2009 15:22:00 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Direct Marketing]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[Outlook]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=169</guid>
		<description><![CDATA[
			
				
			
		

Regardless of what your product, service or offering is &#8212; the best way to get and keep loyal customers is by direct marketing to a list.
It&#8217;s not about the number of people you have on your list that will determine the success or failure of your campaign, it&#8217;s the relevance of your offer to the [...]]]></description>
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		<slash:comments>5</slash:comments>
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		<title>Selling to Small Business Blog is a Great Resource for DIY Marketing</title>
		<link>http://www.diymarketers.com/2009/02/07/selling-to-small-business-blog-is-a-great-resource-for-diy-marketing/</link>
		<comments>http://www.diymarketers.com/2009/02/07/selling-to-small-business-blog-is-a-great-resource-for-diy-marketing/#comments</comments>
		<pubDate>Sat, 07 Feb 2009 16:32:40 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[DIY Marketing]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[review]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[selling to small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=165</guid>
		<description><![CDATA[
			
				
			
		

One of the things you can expect from DIYMarketers are periodic reviews of tools and resources that you&#8217;ll find helpful in selling to small businesses.
We all have a long list of blogs and articles we read every day &#8211; but I have to strongly recommend &#8220;Selling to Small Business.&#8221;  If you&#8217;re already an avid reader [...]]]></description>
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		<slash:comments>5</slash:comments>
		</item>
		<item>
		<title>If Your Marketing Isn&#8217;t Messy, You&#8217;re Not Doing it Right</title>
		<link>http://www.diymarketers.com/2009/02/05/if-your-marketing-isnt-messy-youre-not-doing-it-right/</link>
		<comments>http://www.diymarketers.com/2009/02/05/if-your-marketing-isnt-messy-youre-not-doing-it-right/#comments</comments>
		<pubDate>Thu, 05 Feb 2009 18:44:29 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[DIY Marketing]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[list building]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[strategic planning worksheet]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=160</guid>
		<description><![CDATA[
			
				
			
		

The DIYMarketers and Toilet Paper Entrepreneur 3-Sheet Strategy Tele-Seminar is TOMORROW February 6, 2009 from 12:10 to 3:10 EST! If you haven&#8217;t registered &#8212; here is one of your last opportunities to do that.
I&#8217;m going to share something with you all.  It has been a messy process.  Like many of you, I&#8217;ve read my share [...]]]></description>
		<wfw:commentRss>http://www.diymarketers.com/2009/02/05/if-your-marketing-isnt-messy-youre-not-doing-it-right/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How to Opt Out of This Crappy Economy and Thrive</title>
		<link>http://www.diymarketers.com/2009/01/29/how-to-opt-out-of-this-crappy-economy-and-thrive/</link>
		<comments>http://www.diymarketers.com/2009/01/29/how-to-opt-out-of-this-crappy-economy-and-thrive/#comments</comments>
		<pubDate>Thu, 29 Jan 2009 14:09:13 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[Marketing plan]]></category>
		<category><![CDATA[Mike Michalowicz]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Small Business Trends]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=144</guid>
		<description><![CDATA[
			
				
			
		

I&#8217;ve never been one of these people who gets all passionate about causes.  Don&#8217;t get me wrong; I care about the environment, I care about animals and little children all over the world &#8212; I just don&#8217;t have that special tug at the heart and mind that inspires me to get on a soapbox about [...]]]></description>
		<wfw:commentRss>http://www.diymarketers.com/2009/01/29/how-to-opt-out-of-this-crappy-economy-and-thrive/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Wabi Sabi Marketing Strategy</title>
		<link>http://www.diymarketers.com/2008/11/10/wabi-sabi-marketing-strategy/</link>
		<comments>http://www.diymarketers.com/2008/11/10/wabi-sabi-marketing-strategy/#comments</comments>
		<pubDate>Mon, 10 Nov 2008 14:02:23 +0000</pubDate>
		<dc:creator>Ivana Taylor</dc:creator>
				<category><![CDATA[Features]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[Do it yourself]]></category>
		<category><![CDATA[low cost marketing for small business]]></category>
		<category><![CDATA[low cost marketing ideas]]></category>
		<category><![CDATA[low-budget marketing]]></category>
		<category><![CDATA[marketing on a budget]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[Wabi-sabi]]></category>

		<guid isPermaLink="false">http://www.diymarketers.com/?p=37</guid>
		<description><![CDATA[
			
				
			
		

Wabi Sabi is the Japanese term for finding beauty in imperfection.  This kind of philosophy is just what the doctor ordered when it comes to doing marketing on a budget.
With the recent success of cinema verite commercials like the Burger Kind &#8220;We&#8217;ve discontinued the Whopper&#8221; commercials, and the scads of &#8220;low budget&#8221; You Tube [...]]]></description>
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		<slash:comments>0</slash:comments>
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