by Ivana Taylor
June 3, 2011
Are you a CEO, entrepreneur or business owner who still doesn’t see the benefit of social media? Don’t worry, you’re not alone. Besides, social media isn’t the right communication strategy for every business, just like a hammer isn’t the right tool for every job. Every CEO is wired to focus on return on his investment [...]
by Ivana Taylor
August 1, 2010
One of the most common pieces of advice that I share is for small business CEOs to get out there and blog. Yes — get out there and actually write your blog posts. Take what’s inside your head and share it with your customers and potential customers. I’m often met with this “deer in the [...]