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Thumbnail image for 5 Ways of Improving Your E-commerce Web Site to Attract More Customers

 If you are responsible for the development and maintenance of your e-commerce website then this post might be of use to you.  I’m going to highlight the most important things you need to be aware of in order to have a successful e-commerce website that provides a user-friendly experience to prospects and customers and ultimately [...]

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10 Free Resources Your Small Business Will Love

by Ivana Taylor February 1, 2012

Matt Heinz, the CEO of Heinz Marketing sent me this list that appeared in an article he wrote for his own blog.  His first post on DIYMarketers, 10 Ways to Automate on a Shoestring, has been such a hit that I’m sending you MORE of his wonderful resources! The following is a list of 10 [...]

The Pros and Cons of Using SMS in Conjunction with Your Email Marketing Campaigns

by Guest January 30, 2012
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Short message service or simply SMS, is the standard behind the phenomenon that is texting. In the right strategy, it can also be a powerful marketing tool, especially when coupled with a proven method like email marketing. Combining these two tactics is a move that could lead to great things, but there are also some [...]

Brick and Mortar Online Success In 4 Easy Steps

by Vedran Tomic January 27, 2012
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Contrary to popular opinion, the Yellow pages can still bring business to local brick and mortar companies. However, in recent years, cost effectiveness of this advertising channel has deteriorated to the point of becoming cost prohibitive. This is happening due to the rapid growth and adoption of new technologies, and the way we search for [...]

10 Ways to Automate Your Marketing on a Shoestring Budget

by Matt Heinz January 25, 2012
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A well-planned, proactive marketing plan is critical to the success and growth of your business.  But it’s also one of the first things to fall off your plate when the thousand other priorities hounding you come calling. But with some up-front planning, plus the right tools & resources, there’s no reason you can’t put more [...]

Personal Branding Strategies that Target High Net Worth Clients

by Ivana Taylor January 24, 2012
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It might seem crazy to be talking about high net worth clients in an economy that’s tanked.  But it shouldn’t surprise you to hear that high net worth individuals are still spending — and spending big. There have been several studies on high net worth individuals and they all show that big spenders spend on [...]

How to Choose a Project Management Applications

by Ivana Taylor January 23, 2012

If you’ve made the commitment to “Get Organized!” in 2012 — then you might have been exploring the many project management tools that are out there. It can get absolutely overwhelming when you see all the tools out there and really hard to choose one. Who should use project management tools and why Sales people [...]

Facebook Doesn’t Have to be Hard — Read This

by Guest January 20, 2012
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What comes right into your mind when you hear or see or talk about “Facebook”? Facebook is a social networking site that was founded in the year 2004 by Mark Zuckerberg and his college roommates in Harvard University. It was initially made accessible to only a limited number of users, but was later on expanded, [...]

5 Dos and Don’ts for Local Internet Marketing

by Guest January 18, 2012
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As the business world becomes more and more competitive, attention for your small business will continue to become more challenging. Many new, small business owners are turning to locally based businesses to fulfill their dreams and support their livelihoods. At the same time, consumer attention is a scarcity in this era, thus local internet marketing [...]

Do It YOURSELF: 8 Things You Can Do To Get A Business Breakthrough

by Derrick Hayes December 31, 2011
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Every New Year’s Resolution is not the same yet everyone wants to make a change. What can you do when nobody is there for you and you’re all by YOURSLEF? Through the word YOURSELF I give you 8 things every Do It Yourselfer can do to get a breakthrough. Y is for Yearn. People will [...]

Your Guide to Designing and Printing Business Card’s

by Ivana Taylor December 26, 2011

Are you still using that same tired business card?  Why not take a fresh new look at your cards and see if a re-design can spruce up your brand. If you’re one of those people who feel that sticking a fork in your eye might be a preferable way to spend your time to designing [...]