5. Launch a Product in 24 Hours

by Ivana Taylor on December 23, 2010

Post image for 5.	Launch a Product in 24 Hours

This is not a joke.  Of course if you’re providing information or services this might be easier to do than if you’re providing a physical product.  But I challenge you to get creative about this.  Remember – it doesn’t have to be a product you manufacture.  It has to be a product your ideal customer wants.

Dig into who your ideal customer is and what they want.  Find or create a product or service.  Then develop an offer around it.

Create a landing page that describes it and put in a PayPal “Buy “ button on there.  See what happens.

I’m an advocate for customer research, but if you can test several similar offers while selling them – why wouldn’t you do that?

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