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	<title>Comments on: Set Your Marketing Budget Using the Customer Net Worth Method</title>
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	<link>http://www.diymarketers.com/2009/10/14/set-your-marketing-budget-using-the-customer-net-worth-method/</link>
	<description>Small Business Marketing Advice and Shortcuts For CEOs with NO Marketing Department</description>
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		<title>By: Bonnie Hayslett</title>
		<link>http://www.diymarketers.com/2009/10/14/set-your-marketing-budget-using-the-customer-net-worth-method/#comment-15121</link>
		<dc:creator>Bonnie Hayslett</dc:creator>
		<pubDate>Tue, 20 Sep 2011 17:30:00 +0000</pubDate>
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		<description>Good advice. I was just telling one of my employee&#039;s about total lifetime customer worth. Yes, I know the ideal customer&#039;s worth over a period of years.
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		<content:encoded><![CDATA[<p>Good advice. I was just telling one of my employee&#8217;s about total lifetime customer worth. Yes, I know the ideal customer&#8217;s worth over a period of years.</p>
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		<title>By: Set Your Marketing Budget Using the Customer Net Worth Method &#8230;</title>
		<link>http://www.diymarketers.com/2009/10/14/set-your-marketing-budget-using-the-customer-net-worth-method/#comment-146</link>
		<dc:creator>Set Your Marketing Budget Using the Customer Net Worth Method &#8230;</dc:creator>
		<pubDate>Sun, 18 Oct 2009 09:30:00 +0000</pubDate>
		<guid isPermaLink="false">http://www.diymarketers.com/?p=1109#comment-146</guid>
		<description>[...] View original here:  Set Your Marketing Budget Using the Customer Net Worth Method &#8230; [...]</description>
		<content:encoded><![CDATA[<p>[...] View original here:  Set Your Marketing Budget Using the Customer Net Worth Method &#8230; [...]</p>
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